From our store

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  Loncraine Broxton Innovations and Executive Toys

  As seen in:

  • Night Shift
  • The West Wing

  Designer: Richard Loncraine

  If Loncraine Broxton’s designs captured your imagination as much as it did ours, you’ll be pleased to learn of new book Loncraine Broxton Innovations and Executive Toys, which brings together a huge range of their inventive products, with commentary by Richard Loncraine and Peter Broxton, telling the story of how they spent three decades devising unlikely ideas for products to amuse and delight. 

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  Ballrace Newton’s Cradle

  As seen in:

  • The West Wing
  • Night Shift

  Designer: Richard Loncraine

  Loncraine Broxton

  Loncraine Broxton’s first design of 1967 was Ballrace, a desk-top stylish chrome version of Newton’s cradle. It became the defining executive toy of the 1970s and 1980s.

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Relevant Features

Feature: 14 Oct 2024

Design, toys, and films: Unveiling the creativity of Richard Loncraine

Filmmaker Richard Loncraine has earned acclaim for his work in film, television and commercials, but what he got up to before his film career makes for fascinating stuff and...